An Analysis on Fast Fashion & It’s Damage to the Environment
Rikki Rosenthal January 27, 2020
Rebecca Onion’s Article “How Depression-Era Women Made Dresses Out of Chicken Feed” depicts the struggles of women during the depression-era and how they had to rely on unusual sources to create clothing. In this piece, Onion tells the story of why and how these women decided to use flour sacks and other household item vessels to create clothing for themselves and their families. To portray her research, Onion utilizes photos from the Library of Congress and the Smithsonian National Museum of American History to show the reader what kind of fabrics and instructions came with flour sacks for alternative use. It is evident throughout the piece that Onion takes a different approach to conducting research and using them in her pieces. It is clear she is a trained historian and only uses resources that have provenance in a major historical context.
At the end of the piece, there is a link to another article by Karen Strike called “Feed Sack Fashions And Patterns of Depression Era America”. This article shows color photos of the garments women and children were wearing as well as advertisements geared toward the housewife on “How to Make Precious Cotton Cloth”. This method of reusing materials was deemed shameful to society because it showed that a family couldn’t afford new clothes. However, this recycling of fabric is extremely sustainable and should be encouraged even to this day. If everyone was making their clothes out of recycled materials then our capitalistic tendencies and our environmental footprint would be greatly reduced.
In Stuff Mom Never Told You’s Episode on Fast Fashion, the hosts take a different approach to sharing their research. They start off the episode by disclaiming that their practice’s in consuming fast fashion are not perfect and although the episode has the capacity to make the consumer feel guilty for excessively consuming clothing, they don’t make you feel bad about it. In fact, their introduction is comforting because they try to relate to their audience before educating them on why fast fashion is bad.
Throughout the episode, they discuss historical events like the 1912 Triangle Shirtwaist Factory Fire, and the inception of fast fashion brands like H&M and Forever21. They also reference many statistics about the environmental price we pay for consuming fast fashion brands, the figures these brands make and the overall impact of mass producing products. This contrast with Onion’s article because it shows the different sides of consumerism in low income areas. Onion’s article portrays life in the early 1900’s during the depression era, whereas the podcast portrays modern consumerism and it’s effect on the environment as well as the economy.

